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Time-varying effects of search engine advertising on sales-An empirical investigation in E-commerce 期刊论文
DECISION SUPPORT SYSTEMS, 2022, 卷号: 163, 页码: 15
作者:  Yang, Yanwu;  Zhao, Kang;  Zeng, Daniel Dajun;  Jansen, Bernard Jim
收藏  |  浏览/下载：19/0  |  提交时间：2022/11/21
Effects of age on memory for pragmatic implications in advertising An eye movement study 期刊论文
JOURNAL OF PACIFIC RIM PSYCHOLOGY, 2021, 卷号: 15, 页码: 9
作者:  Yu, Jing;  Peng, Xue-Rui;  Yan, Ming
收藏  |  浏览/下载：18/0  |  提交时间：2021/04/19
The Impact of South Korea Golf Resort Social Network Services Advertising and Online Word of Mouth on Consumer Brand Value 期刊论文
SUSTAINABILITY, 2020, 卷号: 12, 期号: 11, 页码: 13
作者:  Cho, Taesoo;  Cho, Taeyoung;  Zhao, Guosong;  Zhang, Hao
收藏  |  浏览/下载：13/0  |  提交时间：2021/07/09
Dynamics of Online Collective Attention as Hawkes Self-exciting Process 期刊论文
OPEN PHYSICS, 2020, 卷号: 18, 期号: 1, 页码: 6-13
作者:  Li, Zhenpeng;  Tang Xijin
收藏  |  浏览/下载：17/0  |  提交时间：2020/05/24
Robust transfer integrated locally kernel embedding for click-through rate prediction 期刊论文
Information Sciences, 2019, 卷号: Vol.491, 页码: 190-203
作者:  Ying Xie;  Dan Jiang;  Xinmei Wang;  Rongbin Xu
收藏  |  浏览/下载：13/0  |  提交时间：2019/04/24
An intelligent recommendation approach for online advertising based on hybrid deep neural network and parallel computing 期刊论文
Cluster Computing, 2019
作者:  Jiang, Zilong;  Gao, Shu
收藏  |  浏览/下载：3/0  |  提交时间：2019/12/05
Attentive Long Short-Term Preference Modeling for Personalized Product Search. 期刊论文
ACM Transactions on Information Systems, 2019, 卷号: Vol.37 No.2, 页码: 19-45
作者:  YANGYANG GUO;  YINGLONG WANG;  JUN MA;  KANKANHALLI, MOHAN;  ZHIYONG CHENG
收藏  |  浏览/下载：3/0  |  提交时间：2019/12/17
Research on Text Detection in Network Advertisement Picture Based on Depth Learning 会议论文
Proceedings of 2018 International Conference on Information Systems and Computer Aided Education, ICISCAE 2018, 2018-07-06
作者:  Cao, X.;  Wai, T.P.
收藏  |  浏览/下载：13/0  |  提交时间：2019/12/30
A hierarchical framework for ad inventory allocation in programmatic advertising markets 期刊论文
ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2018, 卷号: 31, 页码: 40-51
作者:  Juanjuan Li;  Xiaochun Ni;  Yong Yuan;  Fei-Yue Wang
收藏  |  浏览/下载：32/0  |  提交时间：2018/09/20
The Reserve Price of Ad Impressions in Multi-Channel Real-Time Bidding Markets 期刊论文
IEEE Transactions on Computational Social Systems, 2018, 卷号: 5, 期号: 2, 页码: 583-592
作者:  Juanjuan Li;  Xiaochun Ni;  Yong Yuan
收藏  |  浏览/下载：23/0  |  提交时间：2018/09/20

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